Search Engine Optimization

Social Media Influence on Search Results

February 1, 2011

An interview was conducted by Danny Sullivan in December 2010, which was a quick study of the influence of social media on search results in major search engines Google and Bing. The social media applied for this study are Facebook and Twitter, two social media with the biggest customer base in the world. The results […]

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Google Caffeine Loophole

October 2, 2010

Google Caffeine is a new indexing system. It changes the way the index is organized so that you can get 50% fresher results. Originally the old index had several layers, some of which refreshed faster than before. Besides, the new factors make it harder to rank, not just toss up a lot of content, get […]

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Google Caffeine

September 26, 2010

In June 2010, Google announced the completion of the new web indexing system called Caffeine. Caffeine provides 50 percent fresher results for web searches than Google’s last index. This is a major change to Google’s algorithm that caused a massive change in its results. This change shocked and frightened webmasters all over the world, as […]

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