Why You Should Aim for Google Top 5?

May 20, 2011

A joint study between eye tracking companies Eyetools, Enquiro and Did-it has verified that most searches on Google (and any other engine for that matter) centralize within the “golden triangle.” The golden triangle refers to a systematic eye tracking movement by the person who is looking for information on Google. (Source: Eyetools, Enquiro and Did-it) [...]

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Learn How to Choose a Right Domain Name

May 9, 2011

Domain names are literally the addresses of the web. When someone needs to mail you something, they send it to your physical address. When someone wants to go to your website, they’ll type in your web address. The difference between a web address and a real address though is that your physical address probably isn’t [...]

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9 Important Things To Have in a New Website

May 3, 2011

For many people, the idea of having a website is mostly focused on its design, whether the design may entice customers to choose your company products and services, or just skimp away to the next available. This may be the idea that stayed in the minds of people who are accustomed to traditional marketing, since [...]

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Measuring the Success of Search Marketing

April 14, 2011

It’s important to identify your KPI’s (key performance indicators) before you invest in search engine marketing. For most companies and even the SEO/SEM vendors, it appears that the only metric important is the keyword ranking. Keyword ranking itself is a misleading indicator and sad to say meaningless, without referring to the potential traffic volume and [...]

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Think You Can Cheat Google to Boost Your Ranking? Think Again!

March 29, 2011

Content is King…you’ve heard it stated over and over again. Many people did not believe when experts keep emphasizing on creating excellent quality content for web pages and kept trying to beat the Google system by spamming the engine with keywords just to boost ratings. However, Google had been observing and between 2010 and early [...]

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The Importance of SEO When Redesigning Your Website

March 16, 2011

If you are thinking of revamping your website, it will be wise to get your SEO consultant involved right from the beginning, and to lead your redesigning effort instead of leaving it to a team of developers. Usually, redesigning may happen when a company wants to rebrand, or if the design is already too archaic [...]

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