Full-Service PPC Management

If you are spending or looking to spend over $3,000/month at Google AdWords, Yahoo! Search Marketing, and/or Microsoft adCenter, our full PPC management services will be the perfect fit for you. Our full service package is designed to save you time and make you money.

Getting Started With iBizClicks

Once you make the choice to let us handle your PPC campaign we will collect a bit of basic information and assign you a dedicated PPC consultant.

Before your consultant does anything else they will do a full analysis of your website and any existing PPC accounts. Armed with this knowledge of your history and your needs, your consultant will then contact you to discuss your PPC strategy.

1st Month – Initial Analysis and Setup

Our understanding of your products, services and a competitive/industry analysis will give us a clear strategy to move forward with your PPC plan. Our set up process will move us into the phase of actively advertising. This is where we put in place the strategy that will boost your traffic and your sales.

Here are some of the things we will perform:

  • Understand your business
  • Give you a concrete website review and an idea of direction for PPC Success
  • Set Initial Expectations and Specific Goals
  • Develop the Initial PPC Strategy
  • Design and build search & content network advertising campaign
  • Perform a Comprehensive Keyword Research and Selection analysis
  • Build and Implement a Comprehensive Negative Keyword List
  • Use Proper Keyword Categorization, Matching Options and AdGroup Development
  • Write Effective Ad Copy – Multiple Ads Per AdGroup for Testing
  • Use Budgeting Tools Accordingly
  • Set Proper Ad Timing and Geographical Targeting
  • Guide Proper Tracking Code Installation for Google Analytics and PPC Conversion Tracking

A great set up process is the foundation to a great PPC campaign.

2nd Month Onwards – Ongoing Account Management

A great PPC campaign does not stop with the initial advertisement and their placement. PPC management is a constant game of analysis and strategy development. Keeping the platforms up to date is essential as things change over time and if not properly adapted to, these changes can affect your bottom line.

It is our job to react to any external or internal changes in a way that your PPC investment performing at optimum level. You will always be current and we will always keep you informed.

Our services include but are not limited to:

  • A Dedicated PPC Consultant for Questions, Concerns and Ideas
  • Continued Landing Page Optimization Advice
  • Ongoing PPC Strategy Development
  • Continued Platform Updates to Reflect Ongoing Strategy Changes
  • Continual Bid & Position Monitoring to Achieve Desired Results
  • Ongoing Keyword Performance Analysis, Additions & Deletions
  • Ongoing Ad Copy Analysis and Testing
  • Continued Conversion Tracking Analysis
  • Detailed PPC Reporting & Analysis
  • Work to Increase Volume and Decrease Spend by Attaining Lower Conversion Costs, Higher Conversion Rates, Higher Click Through Rates, and Improved Quality Scores

Request a FREE professional consultation to enhance your online marketing performance NOW!